Although many development and governance organisations understand the importance of engaging their target audiences, it has proven difficult to do so effectively – especially when communities are diverse, disparate or inaccessible. Africa’s Voices began as a pilot research project in 2012, based at the Centre of Governance and Human Rights (CGHR)...
“Cambridge researchers are pioneering new ways of harnessing the political power of radio and text messaging to give citizens greater say in how their countries are governed” reports journalist Becky Allen. Discover what Africa’s Voices learned while gathering local opinions via African radio stations and mobile phones, and read about our partnership with IBM...
“‘Valuing voice’ implies not only encouraging individual opinion and narratives but also creating spaces where these voices can be heard and make a difference to improving peoples’ lives,” explains Claudia Lopes, Head of Research and Development at Africa’s Voices. As part of the YouGov-Cambridge Programme, YouGov was able to support Africa’s Voices...
